Gemline Announces Expansion and Optimization of Warehousing Operations
Gemline, a leading supplier in the promotional products industry, is pleased to announce the expansion and optimization of its warehousing operations. The company has moved its off-site warehousing from two separate buildings to a single, more efficient facility in Lawrence, MA, less than a mile from its primary facility, and has expanded its total capacity by greater than 20%.
Lawrence, MA (August 28, 2024) – Gemline, a leading supplier in the promotional products industry, is pleased to announce the expansion and optimization of its warehousing operations. The company has moved its off-site warehousing from two separate buildings to a single, more efficient facility in Lawrence, MA, less than a mile from its primary facility, and has expanded its total capacity by greater than 20%.
This new warehouse will support Gemline’s growth and allow for a streamlined operation that enhances efficiency and capacity. Gemline has successfully transferred its entire receiving operation to this new location allowing the company to receive 100% of incoming products directly into the new facility.
This new setup will also reduce receiving and transit times, ensuring quicker turnaround times for customer orders. Importantly, by eliminating the need for multiple off-site transfers, the company has significantly cut down on transportation emissions, a move that aligns with Gemline’s betterway™ commitment to corporate social responsibility.
"This strategic move not only increases our storage capacity, but significantly improves our operational efficiency,” said Mike Braley, VP of Operations. “By consolidating our warehousing into one nearby location, we have enhanced our ability to manage inventory and supply chain logistics, which will better serve our customers and support our continued growth.”
About Gemline
Founded in 1958, Gemline is an award-winning, design-centric supplier dedicated to providing high-quality branded products to the promotional products industry. Exemplified in our purpose statement of 'We Promote Community,' Gemline prioritizes building connections in everything we do.
Ranked as the 12th largest industry supplier and 5th largest hard goods supplier by the Advertising Specialty Institute, Gemline offers a diverse range of drinkware, headwear, umbrellas, stationery, bags, coolers, writing instruments, technology products, gourmet food, and lifestyle gifts. In addition to its strong portfolio of house brands and Gemline-branded products, the Company’s product lineup includes 30 renowned global retail brands such as Anker®, CORKCICLE®, Cuisinart®, Igloo®, MiiR®, New Balance®, Osprey®, Moleskine®, Samsonite®, Sharpie®, and many more.
Gemline is committed to making a positive impact both locally and globally. To learn more about Gemline, visit www.gemline.com or call 1-800-800-3200. Connect with us on Facebook, Instagram, and LinkedIn.





