Gemline Announces Expanded Partnership with Eco-Conscious Brand Partner KeepCool®

Gemline today announced an expanded partnership with environmentally conscious retail company and brand, KEEPCOOL®, with the addition of their KEEPME® reusable totes made from jute. Jute is both biodegradable and climate-friendly, being a renewable, low environmental impact material that decomposes naturally and acts as a carbon sink during cultivation. The addition of this new retail brand further supports the Company’s “betterway™” corporate social responsibility initiative, which is focused on making a positive impact on people, planet, and product. 


March 18, 2024

Gemline, a leading promotional products supplier, today announced an expanded partnership with environmentally conscious retail company and brand, KEEPCOOL®, with the addition of their KEEPME® reusable totes made from jute. Jute is both biodegradable and climate-friendly, being a renewable, low environmental impact material that decomposes naturally and acts as a carbon sink during cultivation. The addition of this new retail brand further supports the Company’s “betterway™” corporate social responsibility initiative, which is focused on making a positive impact on people, planet, and product.

 

KEEPME® is a sister brand of Out of the Woods® and Out of the Ocean®, both of which Gemline successfully introduced to the promotional products industry in 2022 and 2023, respectively. Out of the Woods® specializes in FSC®-Certified (FSC® C153080) reusable bags and insulated coolers made from Supernatural Paper®, which use tree cellulose sourced from responsibly managed forests. Out of the Ocean® produces reusable bags made from 100% ocean plastic. Each bag they make directly removes a minimum of three plastic bottles from our oceans and waterways.

“As part of our commitment to building a better future, we are thrilled to add KEEPMe® reusable bags to our expansive line of eco-conscious product offerings,” said Frank Carpenito, President & CEO of Gemline. “This expanded partnership underscores Gemline's unwavering dedication to responsible product innovation, which is reflected in our consistent use of lower impact materials. With our ever-increasing breadth of eco-conscious products, our first-to-market use of AWARETM traceability technology, and a 2025 commitment to eliminate polyvinyl chloride (PVC) in our product line, we are leaders in the area of corporate social responsibility within the promotional products industry.”

 

About Gemline

Founded in 1958, Gemline is an award-winning, design-centric supplier dedicated to supporting community by providing high-quality branded products to the promotional products industry. Exemplified in our purpose statement of 'We Promote Community,' Gemline prioritizes building connections in everything we do.

Ranked as the 12th largest industry supplier and 5th largest hard goods supplier by the Advertising Specialty Institute, Gemline offers a diverse range of gourmet food and lifestyle gifts, electronics, bags, coolers, drinkware, stationery and writing instruments. In addition to its strong portfolio of house brands and Gemline-branded products, our product lineup includes renowned retail brands such as Anker, CORKCICLE®, Cuisinart®, Igloo®, MiiR®, New Balance®, Osprey®, Moleskine®, Samsonite®, Sharpie® and more.

Gemline is committed to making a positive impact both locally and globally. To learn more about Gemline, visit www.gemline.com or call 1-800-800-3200. Connect with us on Facebook, Instagram, and LinkedIn.

 

About KeepCool

Parent company KeepCool, the trusted originator of soft-sided coolers and first reusable bag made of recycled plastic bottles, has always been an environmental leader. KeepCool continues to leverage the company’s 25 years of experience in sustainable material and product innovation to include Supernatural Paper®, a tree-fiber textile featured in Out of the Woods®, ocean plastic featured in Out of the Ocean® and now the ‘golden textile’ jute that is featured in KEEPME® Jute Totes. Crafted with care and conscious materials, KEEPME®, like its sister brands, promises versatile designs made for all of life’s journeys, while reducing the environmental footprint. Experience the perfect harmony of style, practicality, and sustainability with KeepCool products.