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Case Studies

Success Stories

Our customers share unique Gemline solutions to their business objectives.


Recycled Expo Tote #61245

Business: Construction

Objective: Trade Shows

Solution: After careful consideration, a top construction company selected the Recycled Expo Tote as a trade show giveaway. Representative of their new “green” mind-set, the bag is constructed with 51% recycled fabric, and showcases the company’s logo using non-phthalate, non-PVC Plastisol ink. The earth-friendly bag has proven to be the bag of choice at the company’s trade shows and conventions.


Organic Messenger Bag #68145

Business: Education

Objective: Brand Awareness

Solution: The Organic Messenger Bag was selected as giveaway at a college recruitment fair. The bag was a perfect choice for prospective students to collect materials during the event, along with future use on college campuses in the Fall. The bag, made of 100% organic cotton, also helped to promote an important earth-friendly message for this future generation.


Grill Master Apron Kit #3814

Business: Food & Tobacco

Objective: Brand Awareness

Solution: As the co-sponsor of a national BBQ rib grilling contest, a major food distributor selected the Grill Master Apron Kit. The kit, given to all contestants and officials at the event, was equipped with a full-size apron, detachable bottle opener, insulated beverage pocket, padded oven mitt and towel. Worn by all participants during the contest, the apron kit promoted the sponsor’s brand while serving as a very practical and functional gift.


Roadside Companion Kit #3801

Business: Auto & Aerospace

Objective: Generate Sales Leads & Responses

Solution: An automotive company chose the Roadside Companion Kit as a gift to customers who bought a set of tires at their retail dealerships. A great item for storing car-related essentials, it was a memorable and industry-related way to say thank you. 


Vertex Computer Backpack #5050/5051

Business: Finance

Objective: Employee Recognition

Solution: The Vertex Computer Backpack proved to be the spot-on choice for a financial institution as a reward for newly hired financial planners. Part of a collection that would continue to reward employees in the future, the backpack combines a tech/sport style, roomy interior with padded computer sleeve, and a side zippered pocket for MP3 player with earphone outlet. The logo-friendly bag proved to be so popular that it was also featured on the company’s on-line store.


Organic Market Bag Set #68155

Business: Food & Tobacco

Objective: Brand Awareness

Solution: In a campaign to garner more prominent shelf space for its product line, a national organic food manufacturer chose the Organic Market Bag Set. The set, made from 100% organic cotton fabric, was used in end-cap displays promoting the manufacturer’s brands and was given out to customers spending over $100 in selected stores across the country. The 30-day promotion proved to be an effective platform for increasing brand exposure and product placement.


Ultimate Sport Bag #6886

Business: New beverage company

Objective: Increase brand awareness

Solution: Promoting a new brand in the crowded beverage market, this new company used the Ultimate Sport Bag to stand out from the masses. The unique, molded external bottle holder was used to store one of their new drinks which was advertised as the “Ultimate” beverage. The bright, engaging colors were a big hit at athletic clubs and campus giveaways.


Classic Collection

Business: Law firm

Objective: Welcome new employees

Solution: The quality and timeless design of the Classic Series offered the perfect welcome gift to this large firm’s new employees. They were thrilled to find a gift that would keep their teams organized and look smart from the boardroom to the courtroom.


Contour Collection

Business: High-tech Event Company

Objective: Increase early-bird registration for annual conference

Solution: Early registrants were rewarded with a choice of stylish, select pieces from the Contour Collection that would look modern for years to come. Organizers were delighted with both the dual-branding opportunity and the resulting 14% increase in early registration.


Travis & Wells Leather Collection

Business: Insurance Agency

Objective: Sales Meeting Giveaway

Solution: The agency surprised employees by debossing sales reps’ names with the company logo on pieces from the Travis & Wells Leather Collection. Reps loved both the sophisticated design of the pieces and the reminder of their commitment to the agency.


Icon Collection

Business: Consulting Company

Objective: Thank good customers and grow existing business

Solution: After identifying their customers with the most growth potential, the consulting firm thanked them with the sleek and functional gifts from the Icon Collection. These “Tier 1” corporate clients were well-matched to the smart look of the Collection featuring Logomagic decoration.


Icon Computer Portfolio #6470

Business: Computer Consulting Company

Objective: Generate awareness for new service offering

Solution: The Icon Computer Portfolio was the perfect for this on-the-go group of consultants. In addition to the Portfolio’s rugged design and multi-function organizer, employees appreciated the exterior water and cell phone pockets. The dual-branding Logomagic detail assured the company their brand would leave a lasting impression. The Icon Computer Portfolio was the perfect for this on-the-go group of consultants. In addition to the Portfolio’s rugged design and multi-function organizer, employees appreciated the exterior water and cell phone pockets. The dual-branding Logomagic detail assured the company their brand would leave a lasting impression.


Cinchpack #4926

Business: Manufacturing Company

Objective: Employee reward at company picnic

Solution: The Cinchpack giveaway was a big hit at the company’s annual picnic. Employees were proud to show off their company’s logo on this versatile pack. Everyone appreciated the easy access, especially when used to carry home wet bathing suits and towels after the event.


Vertex Vertical Computer Portfolio #2137

Business: Software Company

Objective: Giveaway at sales meeting

Solution: A software company selected the Vertex Vertical Computer Portfolio as a giveaway at their annual sales meeting. Perfectly sized and well-appointed with a computer sleeve and MP3 player pocket, it proved to be a big hit with the tech-savvy team.


Contour Computer Backpack II #4966

Business: Computer Manufacturer

Objective: Drive sales of new laptop

Solution: Timed to coordinate with the rollout of a new laptop, a leading computer manufacturer chose this updated, sleek computer backpack to offer as a gift with purchase to help drive sales.  The efficient and modern design was a perfect match for the target audience.


Piccolo Mini Tote #135

Business: Business: Hotel Chain

Objective: Reward good customers while drawing attention to spa business

Solution: Valued hotel guests found the tote awaiting them in their rooms.  Each functional tote was stuffed with select pampering products featured at their spa, along with a coupon for reduced rates on spa services.

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